How to Make Your Customers Actually Like Your Email Communications
ijgolding
AUGUST 13, 2017
Email marketing is the digital equivalent of direct-mail marketing and in spite of social media’s recent rise in the marketing and communications department , it continues to produce results. However, surveys have shown that certain businesses enjoy significantly higher click through and conversion rates with their emails than others. Obviously, they do things in a different way than their competitors, but what exactly is it that they do differently?
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