Sat.Jan 04, 2020

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Customer Experience: The New Battleground for Business

GetFeedback

When companies prioritize the experience customers have with their brand, everyone benefits in the long run.

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CEO’s Guide to Growth through Customer Experience Engagement

ClearAction

CEO’s Guide to Growth through Customer Experience Engagement Lynn Hunsaker. Customer experience engagement is a growth strategy. It’s the aim of Net Promoter Score®, CRM, loyalty programs, experiential marketing and so forth — rallying customers toward purchase volume, referrals and long-term relationships. While some growth can be gained solely through these programs, diminishing returns are inevitable.