Sat.Jan 25, 2025

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Contact Center WFM: long and short term planning

Injixo

Efficient and effective workforce management (WFM) is a challenge for every organization. In the contact center, the challenge is even greater: Volatile contact volumes , fluctuating availability of staff and unplanned events add extra layers of complexity that make contact center workforce management more difficult - and more interesting.

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Why Your AI Marketing Strategy Is Failing (And How to Fix It)

C3Centricity

The promise of AI in marketing has never been greater! But ifyou’re like most CPG CMOs, your AI investment isn’t delivering the promised returns. IDC’s latest Worldwide Artificial Intelligence Spending Guide shows that the global AI software market is expected to reach $251.4B by 2027, far exceeding earlier projections. However, most organisations are seeing disappointing returns on their AI investments. ( Source ) This is confirmed by McKinsey’s 2023 State of AI report ,