Sat.Nov 20, 2021

Our Competition is Beating Us, Despite the Fact We Are Better Than Them. Why?

Beyond Philosophy

One of our listeners, Jeanne-Claude, has a problem. He sells a complex product and despite the fact that they have the best one in the industry, the competition is outselling them. I can relate. I sold a complicated product when I was in corporate life, and it was always a highly competitive field.