How Call Scoring Can Improve Your Customer Engagement
Calltools
JUNE 29, 2022
All outbound calling campaigns face challenges. The public is wary of unknown calls and often chooses not to answer them. Consumers tend to suspect that telemarketing calls are fraudulent and a way to steal personal data. If your agents do manage to connect to a lead, it’s essential that they have the skills to convert the call into a sale. . One way to address an agent’s proficiency is through call scoring, an important method that allows managers to analyze and gauge an agent’s skill set.
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