Sat.Sep 12, 2020

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Aesthetics: Why this is a vital part of your experience today

Beyond Philosophy

I have the box my iPhone came in. So do many of you, I would guess. Many people keep their iPhone boxes. We keep them for various reasons, and most of them boil down to because we like how they look. It turns out, customers care a lot about how things look, and it influences their buying (and box-keeping) behavior. This episode of The Intuitive Customer explores the research of Claudia Townsend, associate professor of marketing at the University of Miami at the Miami Herbert Business School.

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3 Important Considerations For Moving Forward in 2020

Ansafone

Businesses are getting back to work and society is slowly starting to learn the ‘new normal’ in a world dealing with the COVID-19 pandemic. Companies are acclimating and getting wiser with how to form an operational plan for moving forward. However, some essential concepts need to be taken into account as you are making these … 3 Important Considerations For Moving Forward in 2020 Read More ».