How to Leverage India BPOs for Global Success
Outsource Consultants
FEBRUARY 1, 2025
Why India Became the Call Center Capital The rise of India’s BPO industry isn’t a mysteryits a case study in market forces aligning just right. In the late 1990s, economic liberalization met the Y2K tech boom, creating an ideal scenario for outsourcing. Early adopters like GE and American Express set up operations, proving the model worked.
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