ShepHyken

JUNE 19, 2023

.” “Be authentic; this is the most important thing with marketing – and anything you do.” Shep Hyken is a customer service and experience expert,  New York Times  bestselling author, award-winning keynote speaker, and host of Amazing Business Radio. ” About: Mich Hancock is the CEO of 100th Monkey.

Customer centricity 161

Customer centricity Marketing Customer Care Education 161

ShepHyken

JULY 29, 2020

So be bold with your marketing, your products and your innovations, but be boring when it comes to customer service and experience. Shep Hyken is a customer service expert, keynote speaker, and New York Times bestselling business author. For information, contact 314-692-2200 or www.hyken.com.

Customer Service 637

Customer Service Feedback Customer Experience Marketing 637

ShepHyken

NOVEMBER 6, 2020

This week we feature an article from Michael Magnus, a Strategic Communication lecturer and marketing consultant at Magnus Opus. He shares the process of conducting consumer research and how to implement your findings into the customer experience. Whole Foods understands what drives their customers’ purchase behavior.

Marketing 250

Marketing Customer Service Consulting Consulting 250

Fonolo

OCTOBER 30, 2018

These days, customers are savvier than ever. Generic, sales-heavy marketing campaigns no longer have the same impact they once did. Thanks to social media platforms, customers wield more power than ever before. So, how can companies make the most of these emerging trends in marketing? Surprise and Shout-Out to Customers.

Marketing 164

Marketing Customer Service Advertising Call Center 164

ShepHyken

MARCH 4, 2024

Each week, I read many customer service and customer experience articles from various resources. What Exactly Is Customer Experience? by Annette Franz (CustomerThink) Customer experience is the sum of all the interactions (including with product and price!) Engaging your customers in between visits pays dividends.

B2C 146

B2C Customer Service B2B Marketing 146

ShepHyken

JANUARY 4, 2023

And in the world of customer service and CX, there is much to be excited about. Last month I released my annual Top Ten Customer Experience Predictions in my weekly Forbes column. Just as we want our customers to come back, we want our employees to stay.  . Keep those phones open for your customers!

Customer Experience 336

Customer Experience Customer Service B2C Self service 336

ShepHyken

FEBRUARY 4, 2024

Each week, I read many customer service and customer experience articles from various resources. Bad Customer Service Puts $3.7 Trillion in Sales Annually at Risk by Bruce Gil (Quartz) Bad customer experiences could cost organizations around the world $3.7 Here are my top five picks from last week.

Customer Service 151

Customer Service B2B B2C Engineering 151

ShepHyken

APRIL 6, 2022

“Is customer service more important than price?” . That’s exactly what we asked more than 1,000 consumers in our customer service research. And just to make sure, we asked a similar question later in the survey, “Would you pay more if you knew you would receive great customer service?”

Customer Service 313

Customer Service Surveys Marketing Customer Experience 313

ShepHyken

SEPTEMBER 15, 2017

This week we feature an article by Lindsay Tjepkema who writes about how artificial intelligence marketing (AIM) is becoming more important to our success in engaging with customers. Additional research shows that AI marketing will, in fact, be a dominant marketing trend this very year. Better Ad Optimization.

Marketing 483

Marketing Advertising Big data Personalization 483

Call Center Weekly

FEBRUARY 8, 2018

In this scenario, that goal is the customer. What I have learned over my fourteen plus years in marketing, is that it is especially vital for marketing and customer service to not only work together, but to have the same vision, the same expectations, and the same message to convey to the end user. But, I digress.

Marketing 149

Marketing Customer Service Advertising Education 149

ShepHyken

MARCH 31, 2018

Earlier this month I attended Social Media Marketing World , the largest conference on social media marketing in the world. Over the last few years, customer service has shifted from traditional phone support toward social media channels like Twitter, Facebook, Instagram, and others. Reactive Social Customer Service.

Marketing 217

Marketing Customer Service Airlines Self service 217

ShepHyken

NOVEMBER 25, 2022

This week, we feature an article by Deniz Kuran, Head of Marketing at Idiomatic , an organization that helps companies understand their customers by translating customer feedback into actionable data. She discusses the difference between transactional and relational customer service.

Customer Service 190

Customer Service B2C B2B SaaS 190

Beyond Philosophy

MARCH 20, 2020

If I want an elevated experience with better customer service than Wal-Mart (because let’s be real…), then Publix. However, if you were a third grocery store trying to enter the market, you would have a bit of a problem. There is no point in marketing to a group of people that are never going to buy your services.

Marketing 428

Marketing Consulting Consulting Construction 428

ShepHyken

OCTOBER 25, 2021

Each week I read many customer service and customer experience articles from various resources. What Kind of CX Do Customers Really Want? No Jitter) Many customers still prefer email and voice channels for customer service requests over chatbots. (No billion market of 2018. by Eric Krapf. (No

Customer Service 357

Customer Service Chatbots B2C Consulting 357

ShepHyken

FEBRUARY 12, 2024

Each week, I read many customer service and customer experience articles from various resources. For example, Gen Z prefers to solve their own problems (self-service customer support), and 52% of Gen Z won’t buy from a brand with bad self-service. Our customer service and CX research confirm this.

Customer Service 163

Customer Service Self service Personalization Marketing 163

ShepHyken

FEBRUARY 25, 2024

Each week, I read many customer service and customer experience articles from various resources. 4 Reasons Why Your Customer Service Is About to Get a Whole Lot Better in 2024 by Mike Murchison (Entrepreneur) When it comes to AI and customer service, we’re going to see a virtuous cycle in 2024.

Customer Service 151

Customer Service Customer advocacy Average Handle Time Customer centricity 151

ShepHyken

JANUARY 21, 2024

Each week, I read many customer service and customer experience articles from various resources. My Comment: We open this week’s Top Five roundup with four experts from Gartner who share their thoughts about the top three customer service and support trends for 2024. Here are my top five picks from last week.

Customer Service 146

Customer Service Advertising Chatbots Self service 146

ShepHyken

OCTOBER 29, 2023

Each week, I read many customer service and customer experience articles from various resources. The FORD idea is a great technique to connect and engage with your best customers and separate yourself from competitors. If you want to build better customer relationships, read this article!

Customer Service 159

Customer Service Marketing Customer retention Customer Experience 159

CSM Magazine

JUNE 20, 2023

Are you ready to take your digital marketing campaigns to the next level? Every successful business knows that providing quality customer service is essential in getting customers to keep coming back. What is Digital Marketing Return on Investment? Finally, never stop listening to your customers.

Marketing 52

Marketing Customer Service Metrics Analytics 52

ShepHyken

NOVEMBER 2, 2023

This week, we feature an article by Jessica Collier, VP of Growth Marketing at Assembly Software. She writes about how you can align customer service and sales in your organization. Therefore, it only makes sense to ensure that your sales operations are as harmonized with your customer service as possible.

Sales 142

Sales Customer Service CRM Marketing 142

ShepHyken

SEPTEMBER 13, 2023

Every once in a while, someone will ask, “What’s the difference between customer service and customer experience?” Customer service really drove the customer experience. A customer could visit a store or business. Or a customer could call a phone number to ask a question, resolve a complaint, etc.

Customer Experience 173

Customer Experience Customer Service Gamification Technology 173

Inbenta

MARCH 30, 2021

During lockdowns, workers have been unable to access their workplaces and many services have been disrupted or forced to accelerate their digital transformation strategies to keep up with market demands. What is customer service automation and what benefits does it provide? Customer service automation trends.

Marketing 136

Marketing Customer Service Self service Chatbots 136

ShepHyken

MAY 3, 2021

Each week I read a number of customer service and customer experience articles from various resources. An online music gear retailer tackles customer experience with a ‘Sweetwater’ difference by Judy Mottl. Retail Customer Experience) Sweetwater Sound Inc., Here are my top five picks from last week.

Customer Service 269

Customer Service Entertainment Banking Marketing 269

ShepHyken

MARCH 22, 2021

Each week I read a number of customer service and customer experience articles from various resources. Forget Customer Experience. CMSWire) ECM and content services, while related, are not the same. The Benefits of Empowering Your Customer Service Team by Marisa Sanfilippo. Forget Employee Experience.

Customer Service 336

Customer Service Best practices Marketing Customer Experience 336

ShepHyken

APRIL 26, 2021

Each week I read a number of customer service and customer experience articles from various resources. CustomerThink) Here are nine new findings from the 2021 State of the Contact Center Report which included 400 US and UK contact center and customer experience leaders. Here are my top five picks from last week.

Customer Service 333

Customer Service First call resolution Contact Center Engineering 333

ShepHyken

NOVEMBER 27, 2023

Each week, I read many customer service and customer experience articles from various resources. Field Tested Tips for Aligning Customer Service and Marketing by Ronnie Gomez (Sprout Social) If a business is an orchestra, then every department is its own instrument.

Customer Service 167

Customer Service Morale Customer retention Marketing 167

Contact Center Pipeline

MARCH 25, 2021

While customer support traditionally has been thought of as a vehicle for solving real-time issues, that viewpoint has been challenged in recent years.

Customer Support 288

Customer Support Marketing Customer Service Customer centricity 288

Zappix

JANUARY 2, 2024

Come join Zappix in Burlington MA and be part of a group bringing amazing new technology to the market. With high-profile customers and industry-leading partners, Zappix is changing how consumers connect with businesses by bringing On-Demand Digital Customer Service and Visual Self-Service solutions to the market.

Marketing 52

Marketing Self service Big data Analytics 52

ShepHyken

OCTOBER 14, 2022

This week, we feature an article by Christopher Jan Benitez, a freelance writer who specializes in digital marketing. He shares the importance of developing online training resources for your customer service team and how to implement one for the success of your business. Why Your Customer Service Needs Online Training .

Customer Service 179

Customer Service Customer Support Marketing Metrics 179

ShepHyken

NOVEMBER 16, 2016

What is marketing? A quick Google search on the word marketing reveals this from the American Marketing Association (And, they should know!): Great definition, but marketing has changed. Great definition, but marketing has changed. So, which customer experience would you rather create? Here’s a thought.

Marketing 335

Marketing Customer Experience Advertising Sales 335