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How Customer Centricity Is Changing Pharmaceutical Customer Experience

PeopleMetrics

The master rule to customer-centricity is this: solve your customers’ problems. Every change, every action, every improvement your company makes should have the end goal of solving a customer problem. Patient Feedback. So how does this apply to the healthcare and pharmaceutical industries? In The Beginning.

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Any Press Is Good Press, Right?

Beyond Philosophy

Berger’s research team looked at The New York Times positive and negative reviews of books and how those review affected sales. They found that there wasn’t a clear answer because, surprisingly, bad reviews didn’t necessarily hurt sales in all cases. They found that sales went up by 40 percent. Is any press good press?

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What Amazon Prime Day Can Teach You About Customer Experience

PeopleMetrics

On July 15, Amazon held its first “Prime Day,” which featured a variety of on-site sales exclusive to members of its Prime service. unless you’re busy), let’s go over a few customer centricity best practices we can glean from the event. But still, it's had its entertaining moments. And a few things went wrong.

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10 Customer Engagement Ideas to Boost Your Business

CSM Magazine

Imagine a scenario where a coffee shop actively engages with its customers through personalized loyalty programs, social media interactions, and timely promotions. These engaged customers, in turn, share their delightful experiences with friends and family, acting as brand ambassadors and attracting new customers to the coffee shop.

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How to Improve Customer Satisfaction – Eric Berne’s Three Ego States

LiveChat

You install LiveChat on your website and start offering also online support to your customers. Companies that make a good use of this level of connection make sure that their customers are always entertained , they try to unleash the inner child in their customers. How to improve customer satisfaction. Is it fun?”.

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How to Communicate your Way to a Better Customer Experience

PeopleMetrics

Communication is core to customer centricity. In our research into customer-centric culture , we''ve uncovered one cultural dimension that supports Employee Engagement and customer Net Promoter Scores more than any other. Do they have a mechanism for sharing customer feedback with others in the company?

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Defining Brands with The Kind of Customer Experience They Deliver: An Exclusive Interview with Mr. Viraj Verma, Marketing and Strategic Alliances Head, PVR BluO

Customer Guru

We hope to inspire and guide more professionals in adopting and inculcating a customer-centric approach in their organizations. Mr. Viraj Verma is currently working as the Head of Marketing and Strategic Alliances at PVR BluO, a one of a kind of entertainment concept in India.