Beyond Philosophy

DECEMBER 25, 2017

Read this quick article to discover essential aspects of an adequate apology that creates the proper emotional response from customers—or anyone. Who Wins—Brand or Customer Experienc e? Your customers’ emotional and subconscious responses to your brand account for over half of the total Customer Experience.

Advertising 298

Advertising Entertainment Customer emotions Customer Experience 298

Beyond Philosophy

JUNE 1, 2015

Similarly, Caesars Entertainment has rich databases on its high-rolling program members. One retailer has combined its loyalty program with a 5% point of sale discount, building volume from its highest value customers. Allocate Loyalty Reinvestment to the Most Valuable Customers. Michael Lowenstein, Ph.D.,

Airlines 211

Airlines Entertainment Consulting Consulting 211

Pointillist

JUNE 6, 2018

I think another challenge is capturing and quantifying the impact of customer emotion. There isn’t a metric or number that you put around it, so it’s hard to quantify the impact of emotions. Read ‘ How to Create A Single Customer View to Deliver Better Customer Experience ’ to learn more on this topic.).

Journey mapping 40

Journey mapping Customer Experience Chief Customer Officer Metrics 40