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What’s the difference between customer journey mapping and customer journey analytics?

DMG Consulting

Question: What’s the difference between customer journey mapping and customer journey analytics? Answer: Customer journey mapping provides enterprises with a visual representation of the touchpoints that prospects or customers traverse when interacting with their organization, from the first touch through the last.

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Four Top Trends for Contact Centers

Taylor Reach Group

Interactive Voice Response systems (IVRs) leveraging algorithms to anticipate why a customer is contacting us have been around for more than 5 years. Self-learning email management platforms to recommend responses based on past responses to a set of keywords is similarly ’long in the tooth’. . .

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Reality Check: Will Customer Journey Analytics Be the Next CRM?

DMG Consulting

DMG Consulting defines CJA as both a strategy and an application; it captures, measures, analyzes, and evaluates the quality and outcome of the customer experience throughout all interactions for all customer-facing touch points, channels, and activities. CJA’S Role in the Market.

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Workforce Optimization Ushers in the Real-Time Contact Center

DMG Consulting

Social media depends heavily on real-time responses; omnichannel service requires companies to respond to a variety of media, such as chat, SMS, and video, in real time; and globalization has opened the door to worldwide resources and requires immediate responses for customers worldwide. million in 2003 to approximately $1.7