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Survey Design – Best Practices

Lumoa

Surveys are one of the most useful tools out there for gathering quick feedback from customers, and understanding what motivates them. But with great power comes great responsibility – if you’re going to get the results you need to make critical business decisions, it’s important that your survey design is done well!

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Benchmarking CSAT, NPS, and CES: What’s a Good Score to Have?

Nicereply

By comparing your survey results to other companies, you add context to your scores. You might be looking at your latest survey results and wondering…. Why is benchmarking important? Why is benchmarking important? This is where benchmarking is helpful. This is where industry benchmarks come in. Peak Support.

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How to Use Surveys to Land More Business Leads

GetFeedback

That’s where surveys come in. . Today’s technology makes it easy for businesses to design , create and distribute customer surveys. This post will cover three ways that surveys can be used to help you drum up more leads for your business at different stages of the customer journey. . How to use surveys to engage your audience.

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Insights vs Facts: What’s the Difference for Business Marketing?

ThriveableBiz

Often survey-based, where your audience ticks boxes, with their answers to be analysed as percentages. Which is fine for surface level benchmarking and a record of behaviour and attitudes. Your content & ad campaigns are just like any entertainment brand. It’s just the same when you’re in the business of entertaining people.

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5 Reasons Not To Ignore the Rants of Your Call Center Agents

Uniphore

So, put down that annual voice of the employee survey and get ready for unreal insights gleaned straight from the rants of real call center agents. So, we had to make their rants more entertaining. Yet, NTT’s Global Customer Experience Benchmark reports that less than 6% of AI and robotics users score highly on the NPS scale.

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How to Prove the ROI of Your Voice of the Customer (VoC) Program

GetFeedback

A recent McKinsey survey showed customer satisfaction with health insurance is 73% more likely when customer journeys work well than when only touchpoints do. The same survey showed that when hotels get the customer journey right, customers are 61% more willing to recommend the hotel than customers of hotels that only focus on touchpoints.

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Top 5 Customer Service & CX Articles for the Week of June 26, 2023

ShepHyken

In this informative and entertaining article, Hodak takes her SUPER model and uses well-known brands from the fast-food industry to illustrate her points. My Comment: Brittany Hodak is one of my favorite CX experts. There is something here for every type of business, large and small, B2C and B2B.