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Understanding the B2B Customer Journey and How It Differs from B2C

Totango

The B2B customer journey resembles the B2C experience in many ways, but there are also some important differences. In this article, we’ll look at the B2B vs. B2C customer journey to see what’s the same and what’s different. How journeys differ for B2B and B2C customers.

B2C 117
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Episode 1: Introduction | Tethr Learning Series – The four “D’s” of better B2C sales performance

Tethr

This material originally appeared as part of our Learning Series podcast on B2C sales. Welcome to the Tethr Learning Series, The four “D’s” of better B2C sales performance. And what we found is that the best performers in B2C sales exhibit four key behaviors. .

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The SaaS Debate: Who Owns the Renewal and Upsell? Customer Success vs. Sales

ChurnZero

Whether Customer Success or Sales should own the renewal, expansion, and upsell is a hot-button issue in today’s SaaS sphere. Why would we replicate that awful and uncomfortable experience we have in the B2C world with our B2B buyers?

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Working with B2B vs B2C Telemarketing for Business Growth

OctopusTech

Now B2B (Business to Business) and B2C (Business to Consumers) are some such techniques used in the corporate language that refers to the two business marketing models that are as different from one another as they can get (apart from sales which are the end results in both these and almost every other marketing model). Understanding B2B, B2C and Telemarketing. B2C , however, is the businesses selling goods and services directly to the final customer.

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5 Essential Steps to Find Upsell and Cross-Sell Opportunities With Journey Analytics

Pointillist

JetBlue has in the past made as much as an additional $140million in revenue through its upsell program called ‘Even More Space.’. Meanwhile, Lufthansa uses VR glasses to entice travelers into last-minute upgrades to ‘Premium Economy’ at the boarding gate and acknowledges that this successful upsell program has brought in significant ancillary revenue. There are many such examples of B2C and B2B companies that are using upsell and cross-sell opportunities to generate profits.

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Episode 5: De-risk the purchase decision | The four “D’s” of better B2C sales performance

Tethr

In today’s episode, we’re gonna be talking about the fourth behavior we discovered in our study on strategies for B2C sales: De-risk the purchase decision. And what does that potentially tell me in terms of the opportunity for upsell or cross-sell in those situations?

B2C 98
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Episode 5: De-risk the purchase decision | The four “D’s” of better B2C sales performance

Tethr

In today’s episode, we’re gonna be talking about the fourth behavior we discovered in our study on strategies for B2C sales: De-risk the purchase decision. And what does that potentially tell me in terms of the opportunity for upsell or cross-sell in those situations?

B2C 62
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Episode 5: De-risk the purchase decision | The four “D’s” of better B2C sales performance

Tethr

In today’s episode, we’re gonna be talking about the fourth behavior we discovered in our study on strategies for B2C sales: De-risk the purchase decision. And what does that potentially tell me in terms of the opportunity for upsell or cross-sell in those situations?

B2C 62
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Double Your Sales with Awesome Live Chat Upselling Techniques

Comm100

Before you roll your eyes and point out that you don’t have a magic lamp to rub, consider your upselling game. Do you really know how to upsell? Maybe you’ve just been going about upselling the wrong way, with awkward timing and subpar recommendations. Try the following awesome upselling techniques: Make the Customer Comfortable. You want a customer to feel like your upsells are more than just automated garbage you’ve been trained to spout off at any opportunity.

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5 Outbound Calling Center Solutions to Save You Time and Money

Quality Contact Solutions

Existing Customer Upsell/Cross-sell Upselling and cross-selling to existing customers are proven ways to increase average order or contract size and should be essential components of all sales strategies. Working with an outbound calling center provides you a team of professionally trained agents with tested upselling and cross-selling tactics to achieve results. The right outbound calling center allows an organization to accomplish more with marketing and sales.

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6 Quick & Reliable Ways To Increase Sales For Your Business

Quality Contact Solutions

Increase Sales by Upselling. Upselling is another common technique to increase sales but cannot be rooted in the sole purpose of increasing sales. Instead, upselling typically involves selling a higher-level product or service than the initial offering.

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5 Top Customer Service Articles of the Week 6-7-2021

ShepHyken

Many of the same principles in a B2C loyalty program apply to B2B. How to Upsell and Cross-Sell (4 Best Practices) by Jared Atchison. That’s the famous McDonald’s upsell question. It’s an upsell, and one that makes the customer glad they bought.

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How Customer Loyalty Can Drive B2B SaaS Business Growth

Totango

Then we’ll explore why it plays a major role for B2B SaaS business models and how loyalty for B2B businesses differs from that for B2C brands. Other important loyalty metrics include subscription renewal rate , churn rate, upsell rate, and customer lifetime value.

B2B 108
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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

upselling to the most loyal customers) Process changes (e.g. The situation when B2B CX was very distant from B2C CX has been rapidly changing. Now at least 80% of B2B buyers now expect the same buying experience as B2C customers.

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Taking Customers Beyond the Honeymoon Phase

bold360 Blog

In a recent Forrester survey, B2C marketing decision makers indicated that 37% of their marketing program budget is spent on new customer acquisition, while in contrast, only 20% of their marketing budget is spent on driving retention of existing customers or upselling to them. Because of this, you’re unable to use valuable insights gained in the acquisition stage to improve the customer experience and maximize upsell and cross-sell opportunities.

B2C 209
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QCS is a SOC 2 Call Center

Quality Contact Solutions

Quality Contact Solutions (QCS) is a certified woman-owned business enterprise and an industry leader in call center and telemarketing services solutions, including B2B and B2C programs. AURORA, Nebraska (August 17, 2021) ?Quality

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Leading Outsource Telemarketing Company Hires Implementation and Quality Assurance Manager

Quality Contact Solutions

Quality Contact Solutions (QCS) is a certified woman-owned business enterprise and an industry leader in call center and telemarketing services solutions, including B2B and B2C programs.

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Quality Contact Solutions hires a new Vice President of Operations

Quality Contact Solutions

” About Quality Contact Solutions Quality Contact Solutions (QCS) is a certified woman-owned business enterprise and an industry leader in call center and telemarketing services solutions, including B2B and B2C programs.

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These 20+ Statistics Say Customer Support Drives Revenue

aircall

66% of B2B customers and 52% of B2C customers have stopped buying from a company following a bad service interaction. 62% of B2B customers and 42% of B2C customers purchased more from a brand following a good service experience. 10% to 30% of eCommerce revenues come from upsell and cross-sell recommendations. It is 4x more expensive for SaaS companies to gain $1 from acquiring new customers than from upselling existing customers.

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Guest Blog: Why cross-team collaboration is essential for B2B customer support teams

ShepHyken

Simply put, B2B support is significantly different than B2C support. If a sales manager is looking to upsell the customer on a new feature, they’ll click on the company profile and know immediately that Friday probably isn’t a good day for a meeting. This week we feature an article by Robert C. Johnson who writes about the importance of cross-team collaboration when providing B2B customer support. .

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B2B Customer Service vs. Customer Success

Totango

First, we’ll define what B2B customer service is and distinguish it from customer support in B2C industries. B2B vs. B2C Customer Service. B2B customer service generally parallels the type of support delivered by businesses to consumers, known as B2C customer service.

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Customer Success in SaaS: A Complete Guide & Best Practices

Totango

Moreover, the outcomes that define customer success may vary based on whether your SaaS product is B2C or B2B. For example, a B2C customer might prioritize user experience, while a B2B client might emphasize return on investment.

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How to increase net revenue retention with Customer Success qualified leads (CSQLs) and strategic operations

ChurnZero

The Q&A portion of the webinar dug into CSQLs deeper—covering the ideal time to roll out a CSQL model and the biggest pitfalls of its implementation—while also delving into whether CSMs should close upsells, and how to assign CSM books when they own expansion.

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QCS is a SOC 2 Type 2 Compliant Call Center

Quality Contact Solutions

Since 2007, Quality Contact Solutions (QCS) has established itself as an industry leader in contact center and BPO solutions, including B2B and B2C programs. AURORA, Nebraska (December 9, 2021) ?Quality

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What are customer journeys in SaaS?

CustomerSuccessBox

B2B vs. B2C Customer Journeys. A B2B company has other companies as customers,whereas B2C tends to have a larger number of customers with shorter and simpler buying processes. The custome r journey is the process by which a customer interacts with a company in order to achieve a goal.

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Quality Contact Solutions Ensures STIR/SHAKEN An Attestation for Client Telemarketing Programs

Quality Contact Solutions

Quality Contact Solutions (QCS) is a certified woman-owned business enterprise and an industry leader in call center and telemarketing services solutions, including B2B and B2C programs.

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7 Great Customer Engagement Ideas

Totango

By tying your cross-sell and upsell offers into your customers’ actual use of your product, you not only increase engagement, but you increase the attractiveness of your offers, helping boost your revenue. Rewards will differ from B2B to B2C customers.

B2C 62
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5 Top Customer Service Articles For the Week of June 12, 2016

ShepHyken

24 Experts Reveal Their Top Customer Retention Strategies For B2C Brands by Clutch. When Upselling Makes for a Bad Customer Service Experience by Conversational. My Comment: Don’t you just hate when you call for support and the customer service rep tries to upsell you to spending more with them? Yes, there are companies that abuse the privilege to upsell, and this article shares three of them. In the right situation, upselling is great service.

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Understanding Customer Success: Growth Driven by the Customer-Centered Economy

Totango

The new customer-centered economy favors recurring revenue business models for B2B markets, while favoring and partial ownership or subscription models for B2C ones. In the future, you may be able to offer them an upsell.

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5 Ways to Mystery Shop B2B

Ann Michaels and Associates

Traditional mystery shopping in the business-to-consumer (B2C) model is pretty straight-forward. This also gives insight into whether your employees are upselling/cross-selling other products or services offered by your company that may be important to the customer. From here, you can see if your employees are attempting to upsell/cross sell, offering additional products/services that are important to your customers, and the general service levels provided.

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Planning your sales career: How to land a top sales job?

JustCall

Upselling, and cross selling products and sellers. B2B, B2C and Inside Sales Job: How to Make Your Choice. So, before you make a choice between B2B, B2C, and Inside sales jobs, let’s get a quick overview of each: B2B Sales. B2C Sales.

Sales 52
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Customer Experience Strategy: An A to Z Glossary

Lumoa

Contents Actionability Artificial Intelligence B2B Customer Experience B2C Customer Experience Brand Experience Churn Customer Centricity Customer Experience Customer Experience Management Customer Satisfaction Customer Service/Support Feedback Journey Journey Mapping Lifecycle Metrics Net Promoter Score Net Promoter System Omnichannel Onboarding Personalization Retention Social Media Text Analytics Touchpoint Voice of Customer A.

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Telemarketing Services Firm QCS Hires SOC 2 Auditor

Quality Contact Solutions

About Quality Contact Solutions Quality Contact Solutions (QCS) is a certified woman-owned business enterprise and an industry leader in call center and telemarketing services solutions, including B2B and B2C programs.

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Five customer service tactics to increase sales

Vonage

These tactics work for B2B as well as B2C, although the examples discussed here are based on a retail setting. Upsell – Once you understand why the customer is purchasing a particular item and why he or she needs it, upsell if appropriate. If you are reluctant because you believe that upselling is a pushy form of customer service, just imagine how that customer will feel if he returns home and realizes he forgot to buy brushes.

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How B2B Franchise Organizations Grow Using Outbound Telemarketing

Quality Contact Solutions

Trained call center agents take the calls and handle them in a manner approved by the franchisor, often resulting in additional sales, upsells, and certainly fewer lost opportunities. For decades, businesses have used outbound telemarketing to facilitate their sales efforts.

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Customer Service vs. Customer Success: What Is the Difference?

Nicereply

Cross-sell or upsell to existing customers. Does your B2C product make your customer’s life easier? Customer service vs. customer success. They both affect customer experience, but are they the same thing? And if not, what’s the difference?

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The Age of Online Communities: How to Create Branded Communities and Why You Should Bother

CSM Magazine

Richardson’s definition, while revolutionary for its day, has become commonplace in today’s customer-centric world and has made the move from residing purely on the side of B2C to encompassing the B2B sphere too.

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Net Promoter Score Question Best Practices: How to Ask Them and How to Follow Up

Totango

The wording also may vary depending on whether your market is a B2B or B2C niche. For example, you might schedule a survey to go out 30 days after a customer has completed onboarding to gauge their satisfaction or evaluate whether they’re ready for an upsell offer.

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Net Promoter Score Question Best Practices: How to Ask Them and How to Follow Up

Totango

The wording also may vary depending on whether your market is a B2B or B2C niche. For example, you might schedule a survey to go out 30 days after a customer has completed onboarding to gauge their satisfaction or evaluate whether they’re ready for an upsell offer.

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Net Promoter Score Question Best Practices: How to Ask Them and How to Follow Up

Totango

The wording also may vary depending on whether your market is a B2B or B2C niche. For example, you might schedule a survey to go out 30 days after a customer has completed onboarding to gauge their satisfaction or evaluate whether they’re ready for an upsell offer.