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Lesson #10: B2B VoC and B2C VoC Are Completely Different

PeopleMetrics

Are they businesses ( B2B ) or consumers ( B2C )? B2B companies usually have a smaller number of customers (typically called “clients”) who often pay a significant amount for products or services, while B2C companies usually have many customers with a lower comparative price point. In B2C, business is mainly transactional.

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5 Top Customer Service Articles of the Week 10-25-2021

ShepHyken

CMSWire) Chatbots continue to handle an increasing amount of customer support and other B2C and B2B interactions. CH Consulting Group) 10 customer service quotes from industry experts and leaders to inspire your team this week. Thank you CH Consulting Group!). Read this article and learn more about what customers expect.

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Successful Customer Service is Personal

CCNG

IT DOESN’T MATTER…B2C OR B2B. The constant debate about the differences in B2C or B2B are fruitless. Bob Azman is Founder and lead consultant for Innovative CX Solutions and a CCNG Academy member and regular contributor. Only then can you hope to be successful in providing segmented service based on customer value.

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The New Strategic Growth Blueprint for Successfully Reimagining Market Research

C3Centricity

years) slightly better off than B2C (4.1 The BCG Analysis: A few years after the CEB study, BCG (Boston Consulting Group) updated their own analysis of research they first ran in 2009. However, those with over ten years experience showed slightly lower levels of churn (17.8% years, roughly on par with the rest of the C-suite (4.4

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Guest Post: Reset Buyer Strategy to Drive Post-Pandemic Revival

ShepHyken

The impact extends from B2C (business-to-customer) markets to B2B (business-to-business) sales as well. A study by McKinsey Consulting in April 2020 indicated that digitally-enabled sales interactions were at least twice more important during the pandemic than they were in the pre-COVID-19 era.

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New Forrester Research: B2B Should Use B2C Customer Loyalty Principles

Influitive

For years, B2B marketers have largely viewed B2C loyalty tactics as irrelevant in their space. That’s why B2B marketers can’t afford to overlook the opportunity to learn from their B2C counterparts, who are experts at driving customer loyalty. B2B Loyalty, The B2C Way. Download the free report here.).

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Forget Everything You Think You Know. This is How to Create Loyal Customers

Beyond Philosophy

People ask me a lot if there is a difference between experiences and creating customer loyalty when you are a business-to-business (B2B) organization as opposed to a business-to-customer (B2C) one. Is it possible to treat B2B and B2C similarly? This is How to Create Loyal Customers appeared first on CX Consulting.

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