Satrix Solutions
JUNE 15, 2020
Net Promoter Score (NPS) benchmarking presents an interesting challenge for many business leaders. Collectively, we have learned a lot through NPS benchmarking studies. Collectively, we have learned a lot through NPS benchmarking studies. So, why is it such a difficult business decision to obtain NPS benchmark intelligence?
ShepHyken
JUNE 26, 2023
There is something here for every type of business, large and small, B2C and B2B. There is something here for every type of business, large and small, B2C and B2B. Manage each of those moments the right way, and the customer comes back.
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Peter Lavers
JUNE 29, 2017
By this I mean raising your capabilities across the whole business system, and I have come to this conclusion because in my 20+ years’ experience of seeing companies try and optimise one aspect of customer management (e.g. the CRM system, digital channels, marketing, culture, sales-through-service, ease of doing business, etc.)
Fonolo
SEPTEMBER 19, 2017
Methodology: “[we]… surveyed over 100 customer service leaders. Survey respondents represented a swath of different industries, both B2C and B2B… Their roles extended to newer digital channels like social and messenger, as well as traditional channels like call center and email. Understanding Industry Benchmarks.
GetFeedback
JULY 19, 2019
By next year, customer experience will outpace price and product as the most important differentiator for B2B customers. B2C customers, who already say it’s easier than ever to take business elsewhere, will follow. This is one of the reasons having a far-reaching Voice of the Customer (VoC) initiative is so important.
Answer Dash
OCTOBER 15, 2018
One of my top takeaways from these discussions is the growing importance of formulating and managing marketing campaigns on a far more granular and customer-centric level. Prospects and customers need to be addressed through multiple touchpoints, using the appropriate content and delivered through the right channels at the right time.
PeopleMetrics
FEBRUARY 25, 2022
Customer feedback from CX surveys, post-transaction reviews and recommendations, market research, web analytics, industry benchmarking data, and more are all common VoC channels for collecting data. For example, B2B and B2C voice of customer programs have several critical differences to understand as you start collecting data.
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