Car Talk: The Marketing Gift of (Automotive) Gab
Beyond Philosophy
JANUARY 19, 2015
Consumer motivation research (“On Brands and Word of Mouth”, Journal of Marketing Research, August, 2013), conducted by several professors at U.S. In this blog, we’re zeroing in on automotive word-of-mouth. The post Car Talk: The Marketing Gift of (Automotive) Gab appeared first on Beyond Philosophy. I’d say so.
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