ShepHyken

SEPTEMBER 24, 2021

This week we feature an article by Noa Danon, co-founder and CEO of EverAfter, a company that helps build lasting relationships with customers and partners using data and content. SaaS has changed the traditional sales rules. Here are a few reasons why Customer Success should be separated from Sales.? .

SaaS 400

SaaS Sales Customer Experience Upselling 400

ShepHyken

APRIL 26, 2021

Each week I read a number of customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. Brian Solis has a compelling article about this very topic. Here are my top five picks from last week. Follow on Twitter: @Hyken.

Customer Service 358

Customer Service First call resolution Contact Center Best practices 358

ShepHyken

DECEMBER 5, 2016

Each week I read a number of customer service articles from various online resources. I have added my comment about each article and would like to hear what you think too. My Comment: This excellent article makes the argument that managing the customer’s experience may not always be about exceeding their expectations.

Customer Service 314

Customer Service Customer retention Personalization Customer Experience 314

Beyond Philosophy

OCTOBER 11, 2018

A powerful sales technique exists that can help. The best sales organizations use it well; the worst, not so much. It describes how they give customers or prospects something with the hopes that their generosity will be returned in higher sales or customer loyalty. No one wants to be tricked or cajoled into the sale.

Sales 344

Sales Call Center Marketing Personalization 344

ShepHyken

MARCH 17, 2025

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. My Comment: We kick off this weeks Top Five Roundup with an article about Gen Z and their CX expectations. The one-word answer is: experience.

Customer Service 205

Customer Service Contact Center Sales Customer Experience 205

ShepHyken

MAY 6, 2019

Each week I read a number of customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. And, even though the emphasis of the article is on small businesses, this can work for any type of business. Follow on Twitter: @Hyken.

Customer Service 300

Customer Service Customer centricity Feedback Personalization 300

ShepHyken

APRIL 21, 2025

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. How can AI provide efficient, automated service without losing the human touch that makes guest interactions personal and memorable?

Customer Service 177

Customer Service Airlines Customer emotions Sales 177

ShepHyken

DECEMBER 21, 2020

Each week I read a number of customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. In this article, he discusses how the COVID-19 pandemic accelerated the use of certain aspects of customer service. by GISuser. Here’s Why.

Airlines 312

Airlines Customer Service Advertising Customer Experience 312

ShepHyken

MAY 3, 2021

Each week I read a number of customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. My Comment: About a month ago I included an article about Sweetwater as part of the Top Five Roundup. This company is on my radar.

Customer Service 290

Customer Service Entertainment Banking Marketing 290

Beyond Philosophy

APRIL 18, 2017

But according to a recent article by global management consulting firm McKinsey&Company, (D) may actually be a better answer. Traditional sales advice says that it’s easier to keep a past customer than to get a new one, and so there’s been a proliferation of customer loyalty programs over the past few years.

Sales 310

Sales Consulting Consulting Customer emotions 310

AWS Machine Learning

APRIL 3, 2025

Every year, AWS Sales personnel draft in-depth, forward looking strategy documents for established AWS customers. These documents help the AWS Sales team to align with our customer growth strategy and to collaborate with the entire sales team on long-term growth ideas for AWS customers.

Accountability 113

Accountability Sales CRM APIs 113

ShepHyken

AUGUST 30, 2021

Each week I read many customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. A well-balanced customer experience strategy can impact every area of the business, enabling better sales/marketing/operational outcomes.

Customer Service 44

Customer Service B2B Benchmark Personalization 44

ShepHyken

FEBRUARY 16, 2020

Each week I read a number of customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. While the article does focus on Customer Experience strategies for retail, many are also applicable to B2B – or any type of organization.

Customer Service 262

Customer Service B2B Journey mapping Best practices 262

ShepHyken

DECEMBER 9, 2022

This week, we feature an article by Nick Bandy, Chief Marketing Officer at LiveVox , an omnichannel platform that helps brands seamlessly communicate with their customers. And more importantly, how can you ensure that it’s not costing you sales? Customers want to be able to reach a live person when they need assistance.

Sales 317

Sales CRM Contact Center Customer retention 317

ShepHyken

AUGUST 25, 2024

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. This article shares the concerns you should consider when putting technology between your customer and a live support agent.

Customer Service 220

Customer Service Customer centricity Chatbots Self service 220

ShepHyken

MAY 7, 2021

This week we feature an article by Saurav, a marketer and storyteller at Freshworks. He shares how brands can make their customers’ digital experiences more personalized. Are you looking to make your digital customer experience more personalized? Why personalized CX matters in the 21st century.

Personalization 234

Personalization Customer Experience Chatbots Metrics 234

ShepHyken

APRIL 6, 2025

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. My Comment: Were in April, and there are still articles about top trends for 2025. Here are my top five picks from last week.

Customer Service 187

Customer Service B2C B2B Self service 187

ShepHyken

MARCH 12, 2021

This week we feature an article from Rohan Malkotia , Digital Marketing Executive at Servetel. He writes about how businesses need to realign their sales and marketing strategies in order to survive a post-pandemic world. The impact extends from B2C (business-to-customer) markets to B2B (business-to-business) sales as well.

B2B 388

B2B Journey mapping B2C Telecommunications 388

ShepHyken

FEBRUARY 12, 2024

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. This article shares some great insights and findings. If you like this type of information, you’ll enjoy this article.

Customer Service 183

Customer Service Self service Personalization Customer retention 183

ShepHyken

JUNE 5, 2023

Each week, I read many customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. To them, it’s nothing sales can’t smooth over with a steak dinner and a $300 bottle of wine. My Comment: I love this article for two reasons.

Customer Service 41

Customer Service Chatbots Customer Experience Customer Support 41

ShepHyken

APRIL 28, 2024

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. For context, these are the customers who continue to buy from you over and over again, and should account for the majority of your total sales.

Customer Service 187

Customer Service Advertising B2C Big data 187

ShepHyken

NOVEMBER 2, 2022

I was reading an article about customer retention, and it prompted me to start a list of ways to make customers feel special, want to come back, and even want to share their experience with friends, family, and colleagues. Building a relationship that fosters confidence, trust and connection is a less obvious sales technique.

Education 336

Education Personalization Customer retention Sales 336

ShepHyken

SEPTEMBER 17, 2024

My friend Norman Beck sends me interesting articles and stories on a regular basis. Eight years ago, I wrote an article titled Big Mistake … Don’t Judge a Book by Its Cover. The person who may not look the part could turn out to be your best customer. This story is a great reminder of how all customers should be treated.

Customer Service 373

Customer Service Sales Customer Experience Personalization 373

ShepHyken

JANUARY 24, 2022

Each week I read many customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. My Comment: The summary of this article says it all. That’s exactly how this article starts. Here are my top five picks from last week.

Customer Service 177

Customer Service Customer centricity Personalization Customer Experience 177

ShepHyken

OCTOBER 13, 2024

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. In addition, the article shares five benefits of implementing a customer experience improvement program. What is a CX improvement program?

Customer Service 177

Customer Service Marketing Customer Experience Personalization 177

ShepHyken

APRIL 14, 2024

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. All five of this week’s articles are focused on customer loyalty. First, the subtitle of the article mentions personalization.

Customer Service 196

Customer Service B2C B2B Customer Experience 196

ShepHyken

FEBRUARY 7, 2022

Each week I read many customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. This article is by an expert who consults in the NPS world. Here are my top five picks from last week. You need to do something with the data.

Customer Service 39

Customer Service Contact Center Consulting Consulting 39

ShepHyken

JANUARY 18, 2023

Recently I wrote my annual Forbes article featuring customer service and CX predictions and trends for 2023. 4 on the list was Personalization Gets More Personal. The best marketers have realized that personalization is a way to get closer to the customer – or at least make it appear to be so. This also applies to sales.

Personalization 167

Personalization Advertising Surveys Customer Service 167

ShepHyken

MAY 13, 2024

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. My Comment: This article is about customer support. My Comment: I enjoy articles on customer service metrics. Personalization.

Customer Service 196

Customer Service Customer retention Metrics Advertising 196

ShepHyken

NOVEMBER 27, 2023

Each week, I read many customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. My Comment: Let’s start with a great article about aligning customer service and marketing. Here are my top five picks from last week.

Customer Service 187

Customer Service Morale Customer retention Marketing 187

ShepHyken

APRIL 30, 2021

Modern customers want real-time interactions that are personalized and consistent. For instance, Betterment, an online investment advisor, uses proactive chat invitations to provide personalized financial services to new clients, helping them invest with confidence. . Merging The Boundaries Between Customer Service and Sales .

Customer Service 378

Customer Service Chatbots Analytics Upselling 378

Integrity Solutions

APRIL 19, 2024

Mastering the human side of selling is key to sales success, but what does phrase that mean exactly? At its essence, humanizing the sales experience is really about personalization. Put another way, personalization is the opposite of operating from scripts and responding with cookie-cutter answers.

Personalization 117

Personalization Sales Scripts Contact Center 117

ShepHyken

MAY 7, 2021

This week we feature an article by Saurav, a marketer and storyteller at Freshworks. He shares how brands can make their customers’ digital experiences more personalized. Are you looking to make your digital customer experience more personalized? Why personalized CX matters in the 21st century.

Personalization 177

Personalization Customer Experience Chatbots Metrics 177

ShepHyken

FEBRUARY 28, 2022

Each week I read many customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. I found this article fascinating, and I think you will, too! That alone should intrigue you enough to want to read this informative article.

Customer Service 187

Customer Service Customer Experience Personalization Sales 187

ShepHyken

SEPTEMBER 24, 2023

Each week, I read many customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. This comprehensive article covers the advantages of the survey and how to calculate the score correctly. How do they do it?

Customer Service 190

Customer Service Morale Surveys Consulting 190

ShepHyken

DECEMBER 3, 2023

Each week, I read many customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. My Comment: This article shows the power of generative AI (ChatGPT-type technologies). Here are my top five picks from last week.

Customer Service 163

Customer Service Personalization Surveys Chatbots 163

ShepHyken

MAY 8, 2023

Each week, I read many customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. This article shares some ideas on what companies do to ensure a better experience and save/repair damaged relationships.

Customer Service 33

Customer Service Personalization Marketing Customer Experience 33