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Is Outbound Telesales Making a Comeback?

Robert Davis

million, according to the Ad Age Encyclopedia of Advertising. Combine this with competitive compensation and incentives tied into quality scores and performance, and you have a winning formula. Likewise, the number of telemarketing operations in the U.S., both in-house and outsourced, rose from fewer than 80,000 to 565,000.

article thumbnail

Is outbound telesales making a comeback?

Robert C. Davis and Associates

million, according to the Ad Age Encyclopedia of Advertising. Combine this with competitive compensation and incentives tied into quality scores and performance, and you have a winning formula. Likewise, the number of telemarketing operations in the U.S., both in-house and outsourced, rose from fewer than 80,000 to 565,000.