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35 post-event survey questions to ask for event feedback

delighted

Even negative feedback can alert you to what needs to change in order to make your events more successful. A post-event survey is a questionnaire intended to collect valuable feedback from attendees following an event. Keep reading to learn how to effectively capture the attendee experience with post-event surveys.

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7 Ways to Use Customer Feedback in Marketing

Lumoa

Using customer feedback in marketing can give you a huge edge on competitors. And if you’re like most businesses, you probably already get a ton of customer feedback. Customer feedback can come at you a hundred different ways. What is Customer Feedback? Proven Methods for using Customer Feedback in Marketing 1.

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The Echo

ShepHyken

As you “shout” your brand promise, the feedback you get in return is the echo. But it wasn’t long before the hype that came from the marketing and advertising fell short. For example, one of Yugo’s TV commercials claimed the car “… will defeat competitors. Those comments and awards are what I refer to as The Echo.

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Close-ended questions: Definition, types, examples, and advantages   

delighted

We’ve also included types and examples of close-ended questions, so you can feel confident creating your own. Close-ended questions work best when you have a good grasp of the exact topics you want feedback on, and aim to collect data that can be easily segmented for reporting purposes. Types and examples of close-ended questions.

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Guest Post: 7 Ways Improved Customer Journey Results in Business Growth

ShepHyken

So, for example, salespeople can access hyper-accurate inventory and pricing information to keep customers up-to-date. 88% of customers trust personal recommendations more than any other type of advertising. According to RRD , word-of-mouth has a higher research-to-purchase ratio than every other type of marketing.

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The 5 keys to skimmable surveys for improved feedback

delighted

A skimmable survey is a survey that is easy to understand and answer, inviting more accurate and honest feedback. To see what we mean, here are some good and bad examples. Ever noticed in Google Adwords that some advertisers use Title Case (initial capital letters) and some don’t? We think yes! The 5 keys to skimmability.

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Improve multi-hop reasoning in LLMs by learning from rich human feedback

AWS Machine Learning

In this post, we show how to incorporate human feedback on the incorrect reasoning chains for multi-hop reasoning to improve performance on these tasks. Those confident but nonsensical explanations are even more prevalent when LLMs are trained using Reinforcement Learning from Human Feedback (RLHF), where reward hacking may occur.