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Six Ways to Create Your Brand’s Experience Personality

ShepHyken

How to Create an Experience Personality I want to take it a step further this week. So, here are six ways to create an experience personality that will transform your company or brand from merely providing products and services to doing so with personality: Your Company’s Personality: I don’t care what you sell.

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Don’t Just Personalize the Customer’s Experience – Individualize it?

ShepHyken

Recently I wrote my annual Forbes article featuring customer service and CX predictions and trends for 2023. 4 on the list was Personalization Gets More Personal. The best marketers have realized that personalization is a way to get closer to the customer – or at least make it appear to be so.

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Top 5 Customer Service & CX Articles for Week of January 22, 2024

ShepHyken

Each week, I read many customer service and customer experience articles from various resources. My Comment: We open this week’s Top Five roundup with four experts from Gartner who share their thoughts about the top three customer service and support trends for 2024. Here are my top five picks from last week.

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Personalization in customer service – What is it and how to deliver it

Comm100

Personalization in customer service – What is it and how to deliver it 71% of consumers expect companies to deliver personalized interactions, according to the latest McKinsey & Co. In today’s digital world, delivering exceptional customer service is paramount to gaining a competitive edge.

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The Power of Hyper-Personalization in the Contact Center

Fonolo

Customer service is all about meeting and exceeding customer expectations. But did you know that hyper-personalization in the contact center is one of the best ways to delight your customers? Customers want to feel seen. We’ll also highlight essential tools for a successful hyper-personalization strategy.

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How to Use Social Media as a Customer Service Channel (+ Examples from Brands)

ShepHyken

He shares customer service best practices that successful brands use to help their customers on social media. Businesses have been using social media for years now to publish content, engage with their audiences, advertise their products, and stand up for social causes. . Data tells us that one-third of U.S.

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Customer Service and CX Lessons from Three Iconic Brands

ShepHyken

I’ve talked and written about the differences between customer service and the customer experience, also known as CX. Customer service is typically what transpires between people throughout the buying process or when there is a problem. Apple: They are masters at engaging their customers at almost every level.