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Utilizing Customer Journey Mapping to Enhance Service

Global Response

Excellent customer service aims to anticipate and meet needs before customers are even aware of them. And the best way to do that is to start with a customer journey map. What is customer journey mapping? And it all starts with the customer journey map.

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Guest Post: The Biggest Value Driver That is Not on Your Journey Map

ShepHyken

Well, again, my observations show that pretty much every team tasked with improving the customer experience and driving more sales and customer retention is doing some form of journey mapping. And they should as it’s probably the cheapest and simple way of finding opportunities to improve the customer experience.

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Defining the Stages of the Customer Journey Map: Loyalty

Education Services Group

Every customer journey map is a little bit different (or a lot different) depending on many factors, but one thing they all have in common is the end of the contract term. the part where we continue to strengthen our bonds with our customers well into the future. Loyalty – The story continues…forever?

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Defining the Stages of the Customer Journey Map: Service

Education Services Group

Now buckle up for the longest segment of your customers’ experience: Service. Continuing our series investigating all the stages of a customer journey map, I’m diving into everything that makes (or breaks) this chapter of the CX story. We’ve talked Awareness, Consideration, and Acquisition.

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Defining the Stages of the Customer Journey Map: Acquisition

Education Services Group

The moment a prospect becomes a customer, Customer Success steps into the spotlight. Not everyone does it exactly like this, but we’ve seen many a customer journey map in all our years helping businesses build them. I’m also sharing guidelines for journey map touchpoints along the way.

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Why You Need to Start Customer Journey Mapping

aircall

This article is part one of a two-part series on customer journey mapping. Customer journey mapping is a tool to holistically improve your customer experience and your bottom line. The companion article will detail ways to develop a practical and efficient customer journey map.

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7 Step Customer Success Strategy for Higher Lead Conversion and Customer Retention

Totango

When your customers enjoy more value, your product adoption rates rise and customer retention rates go up. This promotes success for your company as well as your customers. Set success goals for each stage of your customer journey map. Segment your customer database for personalized communications.