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Customer Centricity: How to Build a Strategy Around Your Clients?

NobelBiz

The customer-centric strategy is now on everyone’s mind, even among contact center experts and customer relationship specialists. So, how can you put a Customer-Centric approach into action? Are you a customer-centric or customer-oriented contact center?

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Best Practices for Customer-Centric Decision Making

PeopleMetrics

Build mutual trust with our customers."Waive Waive the overdraft fee for customers who overdraw their accounts the first time."Empower Guiding principles should be understandable, easy to repeat, and tied to the elements of your desired customer experience. Customer-Centric Talent Decisions. Empower women."Offer

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How Can Wells Fargo Recover From Massive Stakeholder Insensitivity?

Beyond Philosophy

After findings that many accounts had been falsified (such as creating fake email addresses) or forced on unsuspecting customers, netting the company billions of dollars in profits, Wells Fargo paid a (relatively small) $185 million fine to regulators. If customer-centricity can be created in healthcare, it can be created anywhere.”.

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To Evolve CX, Evolve Your AX

Upstream Works

This could be an account manager in sales, a brand ambassador in digital marketing, a billing supervisor or a customer service advisor in the back office. Customers have many touchpoints with an organization. This is valuable insight when adopting digital channels, serving as a customer-centric metric for AX.

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5 Best Practices for Hiring a Customer Success Manager

Totango

By performing this function, customer success managers help promote customer satisfaction, laying the groundwork for retention and brand ambassadorship. To help customers achieve desired outcomes, success managers may perform duties such as: Helping customers set measurable customer-centric goals.

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Raise Your Profile! How to Turn Contact Centre Sceptics Into Fans

CSM Magazine

To get the first part right, aim to create better customer experiences. One great way to do this is by turning the contact centre team into brand ambassadors. For example: Share a brand story – stories enable us to create a sense of purpose that is particularly powerful in motivating people.

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Lessons You Can Learn (For Free) From Your Employees

PeopleMetrics

We have the winners of the PeopleMetrics Brand Ambassador Awards. Out of thousands, here are the top three individuals, and one team, recognized by their customers for their excellence in continuously working toward delivering a consistent customer experience. The 2014 Brand Ambassadors: The RHR International Team.