Principle #5: Customer Service Initiatives Can Lead to Significant Strategic Value
Brad Cleveland Blog
FEBRUARY 10, 2021
Customer service initiatives have enormous potential to improve customer experience and boost strategic value. For example, customer service can provide the broader organization with powerful insight on customers, products, services and processes. When this information is captured, identified, assimilated and turned into usable knowledge, it can literally transform an organization’s ability to identify and meet customer expectations.
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