Would Consumers (Really) Spend More For Better Service?
Beyond Philosophy
MAY 20, 2015
Overall, RightNow found that 86% of consumers would spend more for a better customer experience (CEI Report, 2011, RightNow). The study explored attitudes and preferences toward customer service. After this positive result, 31% of consumers said they purchased more from the retailer. and nine other countries. to improve.
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