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Report: The State of CX Metrics, 2017

Customer Experience Matters

We published a Temkin Group report, The State of CX Metrics, 2017. Temkin Group surveyed 169 companies to learn about how they use customer experience (CX) metrics and then compared their answers with similar studies we’ve conducted annually since 2011. Only one out of five companies earned at least Read More.

Metrics 76
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What Call Center Metrics mean to Customers

Taylor Reach Group

In the daily operation of our Call and Contact Centers we throw around metrics and performance measures like they were candy. To our customer however this metric becomes ‘Sucks Less’ – the better the Call Center Service Level the less the service being realized sucks. This post was published in 2011 and updates in 2018.

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Choosing Between CSAT, NPS or CES: Why it Does Not Matter  

COPC

However, this ongoing argument about the “right” metric is misguided. Let’s delve into each of these most commonly used metrics. Many clients use multiple metrics to measure customer satisfaction. Comparing these metrics, I consistently observe a strong correlation among all three.

Metrics 69
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Contact Center CX: Next Issue Avoidance

CX Accelerator

For those not familiar, the idea of "Next Issue Avoidance" was introduced as part of "The Effortless Experience " in 2011. I've never focused on this as a metric so I have a couple of questions - 1. How do you metric-ize this? It means resolving the customer's implicit issue(s) as well as their explicit issue(s).

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The data doesn't lie: Texans like In-N-Out better than Whataburger

Toister Performance Solutions

It wasn't until 2011 that In-N-Out opened it's first Texas location. It's not a perfect metric. Since Whataburger has a 61 year head start on In-N-Out (1950 vs. 2011), Whataburger would seem to have the advantage here. About the Whataburger vs. In-N-Out test In-N-Out Burger is a relative newcomer to Texas. It didn't matter.

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Qualitative vs Quantitative Data: What Yields the Best Results and When

ProProfs Blog

The 2011 movie “Moneyball” documented the introduction of this in Major League Baseball. Once you have formed a hypothesis based on the responses from the qualitative research, quantitative data will give you the metrics to confirm the extent/reach of each challenge and opportunity. When to Collect Quantitative Data?

Surveys 97
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Investing in customer success: a venture capital perspective

Vonage

That qualitative data helps tell the story of the metrics. . Instead of asking for customer service metrics outright, Kahn says it’s more important to see which KPIs the company is already tracking on a daily basis. The first thing I ask for when [evaluating] a company is the customer database. Success is also about mistakes.