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What Customer Emotions Drive the Most Value

Beyond Philosophy

What Customer Emotions Drive the Most Value. The person asking understood what I was saying about evoking the proper emotions in a Customer Experience. That was in 2004. We discuss what we found in our research on this episode of The Intuitive Customer. I didn’t know. I didn’t know.

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Emotions Drive Spending, But Do You Know Which Ones Drive the Most?

Beyond Philosophy

In 2004, I presented to an insurance company in Germany about how they should be evoking the proper emotions in their customers. We needed to change that and so began two-years’ worth of research with the London Business School to identify which emotions drive and destroy value. It was a tough audience.

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How Apple Uses Psychology to Develop Outstanding Experiences

Beyond Philosophy

The Peak End Rule requires organizations to ask what emotions they want to evoke in their customer experience. These emotions should be the ones that drive the most value for your company. They naturally put customers first. The three Fs are wording for Apple employees to use to manage customers’ emotions.

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Subconscious Clues That Call People to Action

Beyond Philosophy

This delay is a consequence caused by the Paradox of Choice , first introduced to us by Barry Schwartz in his book of the same name in 2004, and then later in his TED talk. There are so many options that it can delay a decision. < [link] > The post Subconscious Clues That Call People to Action appeared first on Beyond Philosophy.

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Dustin Yu Shares Getting More Conversions with Live Chat

CX Global Media

Since 2004, our feature-rich, industry-leading, and award-winning Live Chat and Click-To-Call solutions — Alive Chat and Alive Dial — are being used to meet and greet website visitors, answer questions, increase leads and close sales. Live Chat Accesses Customer Emotions. Source: Company LinkedIn Page. Click to Tweet.

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The Social Science That Explains Customer Service Attrition Rates

aircall

From a social and emotional perspective, these conversations can quickly add up, and it’s usually the hardest working employees who feel this burden the most. A 2004 study found a correlation between employee conscientiousness (i.e. how committed an employee is to their position) and the effect to which emotional stress impacted work.

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The Social Science That Explains Customer Service Attrition Rates

aircall

From a social and emotional perspective, these conversations can quickly add up, and it’s usually the hardest working employees who feel this burden the most. A 2004 study found a correlation between employee conscientiousness (i.e. how committed an employee is to their position) and the effect to which emotional stress impacted work.